In 2012, Ripsom lost his father to a 14-year battle with cancer. Through his father’s fight, Ripsom saw how cannabis was a far more effective pain management tool, with fewer side effects than pharmaceutical options, and was grateful to have the treatment to ease his father’s pain. That experience shifted Ripsom’s career path from working in real estate and investments in Idaho, prompting a move into the industry after relocating to Denver from Idaho, and eventually resulted in his co-founding Veritas Fine Cannabis.
While Ripsom’s partners manage the cultivation center and quality of Veritas, Ripsom’s background in finance is key to handling the operations of the business. “As the marijuana industry grows in Colorado, and nationwide, there becomes a greater need to run the business as any other well-run corporation in other industries,” said Ripsom. “We take such great pride in our product, and through establishing Veritas as its own brand, consumers will have the consistency of always knowing they are buying our product, no matter where they’re buying it from.” Hailing from Sun Valley, Idaho, Ripsom brings more than 10 years of financial and operational management experience to Veritas. His real estate and private equity skills assist in the compliance, regulatory adherence, expansion and entitlement aspects of the blossoming company.
Ripsom began his career as an associate in real estate management and investment and quickly accelerated to become vice president of development for another real estate firm. With these skills, Ripsom eventually became managing director for a private equity firm focused on real estate based acquisition and investments. Initially utilizing funds from his father’s estate to advance this burgeoning sector, he was subsequently able to apply his business acumen into the creation of Veritas, where he currently oversees all daily operations for the business and community outreach.
Ripsom holds a degree in Business Administration from the University of New Hampshire’s Peter T. Paul College of Business. A former NCAA Division I skier, and graduate of the Sun Valley Ski Education Foundation, he spent years racing throughout North America and Europe before falling for Colorado’s Front Range. Still skiing when the opportunity arises, Ripsom is dedicated to yoga, reading and writing. He resides in Denver.